The Client
Keith Brymer Jones is a renowned Master Potter as seen on TV in The Great Pottery Throw Down and more recently The Victorian House of Arts and Crafts. Keith’s own brand of ceramics have been sold through leading interior design & homeware stores including Heals & John Lewis and he collaborates with other British interior designers including Tatty Devine & Jane Foster, and manufactures their ceramics. Narrative Industries have designed and built Keith’s eCommerce website to offer the full range of designer ceramics and integrated it using our custom Brightpearl Connector.
Ecommerce and Enterprise Integration
The Keith Brymer Jones website is sleek and stylish to reflect his designer home ware. When they first came to us, they were spending too much money on their eCommerce platform, and had long grown out of their existing enterprise systems. Before we could focus on the eCommerce and Integration systems we had to manage the back-office first.
Our first task as Keith’s eCommerce agency was to find a system that could manage his sales, inventory, accounting and customer relationship management (CRM). This had to take into consideration his global sales. Brightpearl was the best match to solve this issue.
Single to Multi-brand
Until recently, Keith’s website was single-brand eCommerce, exclusively selling his own products online and showing only his “Word Range”. However, through his career, Keith has collaborated with many of Britain’s leading designers & brands including Tatty Devine and Scion Living as well as creating ranges for organisations like the National Trust. So, at the beginning of 2019, the decision was made for his website to go from single-brand eCommerce to multi-brand, adding the products of designers & brands he had collaborated with.